The Condom Fairy

AMP recently worked with producers, the Best*Company Ever, to put together some “bonus reel” footage from the latest LifeStyles studio shoot. The result is a piece called “Condom Fairy” that is a 60-second spot designed for online viewing. Its aim is to give visitors to the LifeStyles website or other video posting sites exclusive content. Its humorous approach tries to communicate a serious topic in a tone that is appropriate for the target audience – 18-24 year olds.